Jonteblu Liquid Eyeliner 24 Hour Formula Review

liquid eyeliner

Jonteblu isn’t as well known as some other brands, like Morphe, but they do have some promising products. Their 24-hour liquid eyeliner, for example. It’s supposed to be artistry makeup, so it should hold up well with other leading brands. 

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How Much Does Jonteblu Makeup Cost?

This eyeliner is only going to cost you $9. All of their products are under the $10 mark, so you can have makeup that works without paying what you usually would for high-end brands. 

Jonteblu Liquid Eyeliner 24 Hour Formula

This eyeliner is supposed to last at least a day. According to the product description, it’s supposed to last all day, be smudge-free, dry quickly, and be waterproof. For under $10.

Jonteblu Liquid Eyeliner Pros Vs. Cons

jonteblu eyeliner

There are quite a few impressive things about this eyeliner that you’ll instantly love. On the other hand, there are a few things you’ll need to keep in mind when deciding if this eyeliner is right for you. 


Superior Staying Power

I applied my eyeliner at 6:30 am. It’s 10 pm as I’m writing this, and it’s still there. It looks as flawless as it did when I applied. I’ve checked it sporadically throughout the day, and there is zero transfer. No setting spray or powder is needed. 


When it comes to makeup that works as well as this liquid eyeliner, it’s impressive that it’s under $10. You get the qualities that you love about high-end makeup for a drugstore makeup price. 


This is one of the best waterproof eyeliners I have used. After drying, I tested Jonteblu eyeliner on my arm and scrubbed it with water. It looks the same. The two had zero differences, making taking before and after pictures impossible

waterproof eyeliner

Jonteblu Is Cruelty-Free

Although Jonteblu does not advertise its cruelty-free status on its website as much as other brands do, you can find it on its Instagram account. 

It Is One Of The Best Eyeliners For Hooded Eyes

If you have hooded eyes, finding an eyeliner that doesn’t transfer can be a nightmare. Once this one is dry, it stays put for hours on end. 

Can Do Thin Or Thick Lines

The felt tip has a thin and thick part, making it perfect for any look. To create a thin line, use the tip. There is a tiny learning curve, but getting the hang of it won’t take long


The Felt Tip Is Chunky

The felt tip on this liquid eyeliner pencil is a bit thick. There is not as much flexibility in the felt tip as in other eyeliner pencils. However, this makes it a great eyeliner for beginners or people with shaky hands. 

It Can Be Harder To Fix Mistakes

This is a fast-drying liquid eyeliner. It doesn’t come off with just any cleansing wipe, either. Because of that, it can require more effort to fix mistakes. Keep some concealer handy to make sure that you can cover mistakes. Consider a cotton swab with some makeup remover if that isn’t an option. 

Not Widely Available

Jonteblu is not as widely available as other brands. You aren’t likely to see it in a CVS or Sephora. You can, however, order products from or Amazon or find their complete line on their website. 

It Does Not Last 24 Hours

The staying power that this eyeliner has is incredible. However, it doesn’t last 24 hours like it’s advertised. It’s more like a 12-hour eyeliner. By hour 13 (only 7:30 at night), my eyeliner had flaked and cracked in various spots. I appreciate that it did not smear onto my lower eyelid, but it would have been nice if it had lasted from the time it was applied until I took it off.

jonteblu eyeliner

Is It Worth It?

Jonteblu Liquid Eyeliner 24 Hour Formula is well worth the cheap price they are charging for it. They could charge more for these products and still be worth it. This is one of the best eyeliners if you have hooded eyes or oily eyelids. It can hold up to humidity and oil and doesn’t run down your face. I’m planning on buying more as soon as this one runs out. 

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