Julep Beauty has carved a niche in the beauty world with innovative, multitasking products designed to simplify routines while delivering great results. Known initially for its nail polishes, the brand has expanded to include skincare and makeup, winning fans with its clean formulas and user-friendly designs. Is Julep a good makeup brand?
I participate in affiliate programs, including Amazon Affiliates, and may earn a small commission if you purchase items through the site’s links.
Why Julep is a Noteworthy Makeup Brand
Julep stands out for several reasons, making it a favorite among beauty enthusiasts. It’s a smaller brand, but it’s had a significant impact. Julep products are guaranteed to leave a lasting impression.
Innovative Formulas
The brand focuses on creating versatile, multitasking products that save time without sacrificing quality. Liquid foundation products can double as a concealer. Makeup products are infused with skincare ingredients to create impressive makeup/skincare hybrids. There is eyeshadow with ingredients to nourish lids and anti-aging makeup.
Julep creates products that are free from parabens, sulfates, and phthalates, resulting in formulas that are good for your skin and easy to use.
Inclusivity
Julep prides itself on offering skincare/makeup hybrids that are inclusive. People with deeper and lighter skin tones can easily find a shade that works for them. You’ll discover eyeshadows for every color, including eyeshadow kits. This brand emphasizes accessibility.
Not only is the shade range inclusive, but the website is designed to be accessible to people with disabilities. The website states:
“Julep is committed to making our website accessible for all customers, including those with disabilities. Consistent with this goal, we are making efforts to maintain and increase the accessibility of our website to ensure that persons with disabilities have full and equal enjoyment of our online goods, services, facilities, privileges, advantages, and accommodations. We have taken several steps to enhance our site and increase its usability by those who access the web using assistive technology. Our efforts are guided by the Web Content Accessibility Guidelines, version 2.1, Level AA (WCAG 2.1 AA). We will continue to enhance our digital properties to deliver accessible experiences.”
They welcome feedback from people with disabilities who have difficulties accessing the website to make continuous improvements.
Cruelty-Free
Cruelty-free means that a company doesn’t test its products on animals, and it doesn’t sell products where animal testing is required by law. It also means that the ingredients aren’t tested on animals anytime during the manufacturing process.
Return Policy
Julep offers a generous return policy for anything you don’t like. You don’t have to explain why. Instead, Julep will refund your money minus shipping costs within 30 days of the purchase. The brand offers a unique automated return portal to simplify the process.
Best Julep Products to Try
If you’re curious about Julep, here are some of their standout products that have earned rave reviews:
Julep Eyeshadow 101 Crème-to-Powder Shadow Stick
Key Features
- Long-wearing, waterproof formula
- Cream-to-powder texture for smooth application
- Built-in smudger for effortless blending
Why You’ll Love It
This versatile eyeshadow stick streamlines eye makeup application. Its creamy texture glides on easily, and the waterproof finish ensures it stays in place all day without creasing. It feels like a cream eyeshadow when applied. Then, it dries to a finish that looks and lasts like a powder. Available in various shades, it’s perfect for creating subtle and bold looks. You can also find it in various finishes, including satin and matte.
Julep Skip the Brush Crème-to-Powder Blush Stick
Key Features
- Blush and highlighter in one
- Cream-to-powder formula for easy blending
- Lightweight, buildable coverage
Why You’ll Love It
This multitasking stick allows you to add a natural flush and radiance to your cheeks in seconds. You can easily place a dot on your cheeks and blend it in with your fingers.The compact design makes it a great choice for on-the-go touch-ups. The inclusive shade range ensures everyone can find something to suit their skin tone.
Julep Cushion Complexion 3-in-1 Skin Perfector with Turmeric
Key Features
- Concealer, corrector, illuminator, and more
- Infused with turmeric for anti-inflammatory benefits
- Lightweight, buildable coverage
Why You’ll Love It
This all-in-one complexion product reduces redness, hides imperfections, and brightens the skin, all while nourishing it with skincare benefits. The precision applicator ensures effortless application. You can easily use it for sheer coverage or build the coverage up to help cover imperfections.
Is Julep a Good Makeup Brand
Julep is undeniably a good makeup brand, offering high-quality, multitasking products that cater to modern beauty needs. Its commitment to clean beauty, cruelty-free practices, and innovative formulations makes it a reliable choice for anyone seeking effective and user-friendly cosmetics.
Related Articles