Choosing your favorite go-to mascara could be a hassle and require research. You’ve landed on the right page if you’re looking for some mascara advice and recommendations that will save you time. You don’t have to struggle to find your holy grail mascara; it’ll find its way to you, and we’re here to help you find it with all of the best Amazon mascaras.
We’ve compiled a list of Amazon’s best-selling mascaras that check all the right boxes regarding nourishing formulation, length and volumization, smudge-free application, and a natural lifting effect. Let’s find a perfect match that your eyelashes will be thanking you for.
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Best Amazon Mascaras For Lengthening, Volume, And Lifting
L’Oreal Paris Makeup Original Telescopic Lengthening Mascara, Waterproof Black ($9)

If you are looking for everyday use mascara, consider this one. The intense lengthening and lash separation lifting features make it easy to create a natural no-makeup makeup look. Trust us! This particular one will give you effortless fluttering eyelashes for extended periods.
Highlights
- L’Oreal offers four different color & formula variations of this mascara
- Liquid-based formulation–quick drying
- Ultra-lengthening
- Flexible Dual Precision Brush for unique lash-by-lash separation without clumping
- Suitable for sensitive eyes and contact lens wearers
Honest Beauty Extreme Length Mascara + Lash Primer ($13)

This intense length-defining mascara also features a primer that coats up an even base to hold your mascara for extended periods. You don’t have to worry about smudging, running, or flaking your mascara. Use it for creating all sorts of makeup looks.
Go ahead and add this item to your vanity essentials. You’ll be thanking us for suggesting it.
Highlights
- 2-in-1 step product (primer & length defining mascara)
- Boosts your lashes’ length, volume & definition
- Color: Black
- Liquid-based mascara–quick dying
- Defined bristles for smooth application without clumping
essence Lash Princess False Lash Effect Mascara ($5)

You must be familiar with this viral TikTok mascara. Known for its super volumizing results, this bomb mascara gives your lashes the same effect as wearing falsies.
Ideal for wearing with no eyeliner or a shimmery eye makeup look.
Highlights
- Budget-easy quality product
- No.1 best seller on Amazon
- Color: False Lash Effect
- Conic shape fiber brush for intense false-lashes effect
Maybelline New York Lash Sensational Sky High Mascara ($9)

If you are looking for a mascara product from a high-end brand, go for this one. The mind-blowing result of this mascara will make you so awestruck that you won’t stop looking at your eyelashes in the mirror.
Highlights
- Wallet-friendly high-end makeup product
- High-definition and volumizing mascara
- Liquid-based washable and waterproof formula
- Densely pigmented without lash flaking, mascara running
- Suitable for sensitive eyes and contact lens wearers
Wander Beauty Mile High Club Length And Define Black Mascara ($26)

This one-swipe wonder gives your eyelashes a natural fluttering lift while adding length and volume for an overall glamor-boosting result. Pair it with glittery eyeshadows with no eyeliner and flutter away that shine.
Caution! Not suitable for dry or sensitive eyes.
Highlights
- Color-Black
- Allure’s approved Best Mascara
- Hypoallergenic
- Natural lifting effect
- Long-lasting and waterproof
Covergirl Lash Blast Clean Volume Mascara ($8)

This lightweight mascara gives a feathery feel to your lashes. Its defined bristles dramatically lift and add volume to your eyelashes, mimicking the look of false eyelashes. This can become your go-to holy grail mascara.
Highlights
- Color: Pitch black (a mix of black-brown)
- Separates, Defines, and Volumizes.
- Liquid-based formula–quick drying
- It also features black color variations
Best Amazon Mascaras For Achieving Natural Eyelash Thickness And Volume
Grande Cosmetics GrandeDRAMA Intense Thickening Mascara ($25)

This high-end mascara is a perfect lash-lifter and volumizer that gives your lashes a shiny effect. The nourishing properties of castor oil naturally boost your lash thickness, mimicking the look of eyelash extensions. You don’t have to worry about dealing with flaking and clumping.
Highlights
- Two-in-one uses—Beautifying product + Lash care
- Infused with Castor Oil– Thickens your eyelashes
- Glossy and shiny lashes
Perricone MD No Makeup Mascara ($24)

This two-in-one lash treatment plus mascara leaves your eyelashes with a naturally thick look. Ideal alternative for those facing lashes fall-out issues due to excessive mascara use. Rock your bare-face look with this eye-defining mascara.
Highlights
- Amazon’s choice mascara
- Natural lash thickening effect
- Liquid-based formula–quick drying
- Color–Soft Black
- Beauty plus skincare
- Lifted and fuller lashes look
Best Amazon Mascaras For Targeted Application
Pilar BLLaC – Everyday Mascara ($25)

For ideal results, use an eyelash curler before using this mascara for a full feathery lifted effect. Wear it for everyday looks or more casual events and outings.
Highlights
- Ideal for applying mascara on lower lashes or smaller lashes in the eye corners
- Two-in-one step Primer+mascara
- Buildable coverage
- Lash extender + thickener
Pacifica Beauty | Activist Curling Mascara ($16)

If you prefer mascaras with an utterly vegan formulation, pick this one. This all-natural conditioning mascara is a delightful treat for your eyelashes, with the bonus of beautifying them with densely rich pigmented formula. You get lash treatment and mascara for just $16, which is a win-win.
Highlights
- Color: Black
- Glass body
- Curling, Volumizing, Lengthening
- Vegan ingredients
- The formula is a mix of plant waxes, plant fibers, and plant resins
Best Colored Mascaras On Amazon
L’Oreal Paris Makeup Voluminous Original Washable Bold Eye Mascara $9

Perfect for a club party bold, eye-catching makeup look. If you have colored eyes, then it’s a double frenzy. Pick from various beautiful shades like cobalt blue, violet, black, white, and burgundy. The shade black from this series is a cult-classic mascara by L’Oreal.
Highlights
- Color: Deep green
- Available in 6 bold colors and a white color primer
- Suitable for sensitive eyes and contact lens wearers
- Volumizing mascara
- Liquid-based formula—quick drying
Blossom Blooming Colors Liquid Volumizing Water Resistant Color Mascara ($7)

Inspired by Euphoria’s bold eye looks? Aren’t we all?
Well! You can create your Euphoria-inspired party-ready looks using this mascara series by Blossom. Made with natural flowers, the formula is highly pigmented, giving you your desired color coverage in just a few swipes. However, contrary to the product’s claims of being waterproof and long-lasting, this mascara failed to deliver both. It is a good option for an under $10 mascara product.
Highlights
- Color: Aqua Verde—Teal blue
- It also offers colors: Pink, violet, yellow, blue, and white
- Suitable for sensitive eyes
- Giftable makeup item
Hince Ambience Color Mascara ($21)

Go for it, If you like playing with colors. This gel-based formula imparts intense color and highly defined volume to your eyelashes that last a day without fading. Create your own fashion runway-inspired daring monochromatic makeup looks.
Highlights
- Color: ADORE (a beautiful shade of indigo with pinkish undertones)
- It also features colors like green, beige, matte orange, blue & brown
- Gel-based formula
- Waterproof and smudge-proof
- Richly pigmented
- Suitable for sensitive skin
Best Clear Amazon Mascaras
e.l.f. Clear Brow & Lash Mascara ($4)

Perfect for those who avoid using typical colored mascaras for everyday use. This gel-based formula subtly thickens your lashes for a more natural fuller look. You can also use it as a primer before applying colored mascaras for a more defined look.
Highlights
- Eyelash treatment & conditioner
- Colorless gel-like formula
- Two-in-one brow and lash mascara
- Glossy effect
- Lash lengthening
Wet n Wild Mega Clear Brow & Lash Mascara ($2)

This makeup with a skincare innovation supples up your lashes for a more feathery effect. Ideal for casual day-to-day looks. You can also pair it with a funky eyeshadow to make your eyes do the talking.
Highlights
- Colorless gel-like
- It contains Soy Protein and ProVitamin B5
- Two-in-one brow and lash mascara
- Lash conditioner and lengthener
Finding the perfect mascara can be challenging, but you’re sure to find something you love thanks to this comprehensive list of Amazon’s best mascaras! Don’t forget to check out the rest of the blog for more amazing products, need-to-know information on mascara, and more!
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